pinterest

I think that pinterest is a great idea and I can see why people like being linked to others based on interests. But I don't see what else it can do for someone and I think that it would get boring really quickly. I think that you can share your interests on other social media sites and that takes away from what pinterest offers. Although I am usually behind in joining new social media sites so I will probably get suckered into joining this one as well. I will probably jump on the bandwagon soon because pinterest is growing at a rapid rate and gaining more and more followers.

traditional advertising

traditional advertising is declining because of social media. Now everyone picks from so many tv channels and even more internet sites and now people's attention is more spread out. Advertising has become less effective because it costs more to get the same return. There is also a fixed ratio of expense to revenue and that means that what you put into it is what you are going to get out of it. Companies now have to reach out broader to get their full audience.

http://socialmediatoday.com/fixcourse/492753/why-red-bull-uses-social-media-get-new-customers-instead-only-advertising

brand names

brand names have a big advantage because they are popular and they can connect with their fans. With the technology now, companies can connect with its fan base and the fan base. So not only does the product have to be good but the image of the product has to be good as well. This is solved by brand engagements, which issuing the media to connect with people, what they want to hear, and what they want exactly. Second customer service is easier to accommodate because questions can be answered by email. Lastly is reward programs, offering deals and coupons to attract more customers. The top of the line companies have great brand loyalty and brand engagement.

http://socialmediatoday.com/alexhisaka/500783/brand-loyalty-evolving-nature-brand-alignment

small businesses marketing on Facebook

http://socialmediatoday.com/michael-glazer/499906/facebook-easy-if-you-master-these-2-tips

Two quick and easy steps towards marketing a small business better on Facebook. First, quality is better than quantity when it comes to small businesses. There needs to be a loyal amount of clients as opposed to a lot of casual followers. So having the right people is most important. Then secondly, engage the quality customers. Talk o the quality customers, offer them different things and show them that they matter. So market to the right people and engage them to stay with your product.